What if the success you’re chasing starts with how you treat yourself?
The Self-Love Mindset™ isn’t just inspiration — it’s a strategy. A practical, soul-centered framework to help you love yourself deeply, know your worth, and create meaningful value in your life, work, and relationships.
Well-being Advocate. Author. Speaker. CEO. Creator of The Self-Love Mindset™.
Lauri-Ann Ainsworth is a passionate voice for wellbeing in life and leadership. As the CEO of the Branson Centre of Entrepreneurship and author of The Self-Love Mindset: Why Personal Well-being is the Ultimate Business Strategy, she’s on a mission to help people take 100% responsibility for their happiness and fulfillment — by loving themselves, knowing themselves, and creating value in the world.
Lauri-Ann uses her platform to share honest stories about burnout, personal transformation, and building a meaningful life — all while raising two children, leading with heart, and helping others rise into their own greatness.
In this book you’ll learn:
How to recognize the life mode you’re operating from — Survival, Stability, Security, or Significance — and how to shift toward a more empowered state
Why self-care is more than bubble baths and green juice — and how to build a sustainable feel-good routine that supports your mind, body, and soul
How to uncover your true strengths, values, and personality patterns — so you can stop second-guessing yourself and start showing up with clarity
How to craft a personal message that reflects who you are and the value you bring to the world
Why creating value through service is the key to feeling fulfilled — and how to start doing it in a way that feels aligned and authentic
How to build assets from your experience, skills, and passions — and turn them into something that creates impact for others and meaning for you
A powerful mindset framework that brings it all together — one that helps you love yourself, know yourself, and create value
Love Notes For The Self-Love Mindset™
Holly Branson, Chief Purpose and Vision Officer Virgin Group.
“The Self-Love Mindset” is an important, insightful and inspirational business book. By taking us on a journey that explores the importance of self-love and self-awareness in all aspects of our lives, especially in the workplace, Lauri-Ann has written a unique blueprint on how to find fulfilment, purpose through meaningful service to others and most importantly, how to truly thrive in life. It is a must read for individuals, entrepreneurs and business leaders the world over. There aren’t many business books I would call beautiful but "The Self-Love Mindset” absolutely is.”
Laura Garnett, Author of The Genius Habit and Find Your Zone of Genius
Are you surviving or thriving? In The Self-Love Mindset, Lauri-Ann transforms wellness into a professional imperative with her powerful three-part framework. This is essential reading if you want to break free from survival patterns, unlock your true potential, and craft the life you truly deserve.
Welcome to The Self-Love Mindset™
Personal Wellbeing is the ultimate business strategy.
The Self-Love Mindset is an approach that places you at the center of your life—embracing full responsibility for your well-being, fulfillment, and growth. When you love and know yourself deeply, success and service to others become natural outcomes of honoring your needs, following your desires, and giving to yourself first.
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